At Minc, we’re passionate about helping you turn your innovative ideas into successful businesses. Our Sprint Program is designed to guide you through the key steps of developing and validating your ideas. Meet Katja Fjellström, one of our amazing coaches. She'll share why validating your idea is crucial and how our Sprint Program can help you nail it. Whether you're just starting or looking to refine your concept, Katja’s insights will make sure your idea is on the right track and ready to succeed.
Katja, could you start by telling us a bit about yourself and your role at Minc?
I work as a business coach at Minc, primarily focusing on the earliest stages of entrepreneurship. I run the Minc Sprint, a 10-week program in idea development & validation. I've been with Minc for three years, and before that, I coached student entrepreneurs.
I absolutely love the start of the idea development journey. I'm curious and willing to challenge entrepreneurs, and I have a drive to see others thrive. I believe that if you are allowed to test, you dare more, and that’s how you find the way to innovation. That’s a context that I want to be a part of and inspire others to be as well!
Why is idea validation such a critical step in the entrepreneurial journey?
Validation is essential because it ensures there is genuine demand for your product or service. Without validation, you risk building something no one wants, which can lead to wasted resources and missed opportunities. Validating your idea equips you with a mindset to continuously assess and improve your idea, customer needs, and future features.
It's all about validation!
In the Minc Sprint, the first step everyone takes is through the Idea Development Starter Kit. Here’s a step-by-step guide:
Brainstorming Prompts to Stimulate Creativity
Problem-Solution Scenario:
Future Visioning:
Actionable Tips:
Identifying Strengths, Weaknesses, Opportunities, and Threats
Strengths:
Weaknesses:
Opportunities:
Threats:
Actionable Tips:
Creating a Detailed Customer Profile
Key Elements to Define:
Steps to Create a Profile:
Actionable Tips:
4 Simple Steps to Start Your Market Research:
Actionable Tips:
While the steps above provide a solid foundation, the real strength of the Minc Sprint Program lies in our community and personal coaching. Here’s why every founder with an idea should apply:
Expert Guidance: Learn from experienced coaches and entrepreneurs who have been in your shoes and can provide tailored advice.
Collaborative Community: Connect with like-minded individuals, share experiences, and build a supportive network.
Hands-On Experience: Gain practical experience through real-world challenges and feedback from your peers and mentors.
Personal Coaching: Benefit from one-on-one sessions with coaches who will help you navigate the complexities of the startup world and keep you accountable.
What advice would you give to aspiring entrepreneurs who are just starting their journey?
Be bold, curious, and assertive in every interaction, but stay humble. Listen to your customers, ask for help, and have fun!
Ready to take the next step and unlock your entrepreneurial potential in 10 weeks?
Click here to apply for our 10-week program and turn your ideas into reality!
------------------------------------------------------------------------------
For more information or questions, reach out to Katja at katja@minc.se. Join us at Minc and start your journey to entrepreneurial success today!
At Minc, we believe in creating something bigger than yourself. We offer everything an entrepreneur needs to go from concept to market in-house. Our international network of advisors and award-winning programs will help your startup scale faster and smarter. Welcome to the startup house of Malmö.
The latest to join this dynamic space is Herman Treschow. With a track record of turning bold ideas into reality, Herman is all set to contribute to our mission of empowering entrepreneurs.
Learn moreWe're excited to welcome Julia Ekberg as Minc's new Business Coach.
Learn moreMeet the recent Minc Sprint alumni who just wrapped up a 10-week journey, transforming their ideas into tangible prototypes and engaging with real customers.
Learn more